Tapping the Indian Market

With over 1.2 billion residents, India is a land of opportunity.

The country has shown impressive growth over the past few years. Historically, the government has been protective of the domestic market. However, it is slowly opening up the country to foreign investment and encouraging foreign companies to do more business in India.

What are the challenges that such companies face when entering India markets? Are their globally successful strategies applicable to Indian markets? What are the dos and don’ts for a company entering India?

This panel will address the challenges faced by multi national companies in expanding into Indian markets and the best strategies to be successful in the process.